Marcella Shinder
Vice President of Brand Marketing and Strategy, OPEN at American Express

Marcella (Marcy) Shinder is Vice President of Brand Marketing and Strategy at OPEN from American Express, the team dedicated exclusively to the success of small business owners and their companies. In this role, she oversees a comprehensive brand marketing program designed to ensure that OPENSM delivers on its brand promise to serve small businesses the way they serve their best customers.

Marcy joined American Express in 1993. Since then she has held a variety of leadership positions in the OPEN, Business Travel, Corporate Services and Global Financial Services divisions. Prior to her current role, Marcy served as Vice President, Global Marketing for American Express Business Travel, where she oversaw Marketing functions for North America from 2003 and globally from 2004.

She has been recognized with several internal awards, including the Chairman's Award for Quality and the President's Club award for leadership contributions.

Marcy earned a BS from Gonzaga University, an MA in International Relations from Villanova University and an MBA in Marketing and Information Services from the Leonard N. Stern School of Business at New York University.

She lives in New York with her daughter and husband.