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Columbia Business School HealthCare Conference
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Keynotes
Panels

 

 

 

 

 

 

 

 

 

 

 

Conference Agenda

Friday, March 31, 2006

 

The attire for the conference is business casual.

 


12:00p -1:00p Lunch and Registration
   
1:00p - 1:45p Keynote: Ms. Angela Rossetti, President, Ogilvy Healthworld
   
2:00p - 3:00p

Panel #1: "Impact of the Medicare Modernization Act on the Healthcare System in 2006"

  • Moderator: Dr. Sherry Glied
  • Mr. Jack Bailey, Vice President, Business to Business, Eli Lilly
  • Mr. Morris Lewis, Director/Team Leader, Managed Markets Marketing, Pfizer Inc.
  • Mr. Philip Patrick, President, PharmaStrat
  • Mr. William Testerman, Ernst & Young
3:00p - 3:30p Refreshments  
   
3:30p - 4:15p

Keynote: Dr. Gabriel Leung, President, OSI Oncology

   
4:30p - 5:30p Panel #2: "The Changing Landscape of Pharmaceutical Marketing"
  • Moderator: Prof. JP Benya
  • Mr. Jeffrey Algazy, Associate Principal, McKinsey & Company
  • Mr. Lester Cheng, Managing Partner, The Frankel Group
  • Dr. Isaac Cohen, O.M.D., L.Ac., Chairman, CEO and President, Bionovo
  • Mr. Sander Flaum, Managing Partner, Flaum Partners
  • Mr. Brad Prosek, Director of Market Access, Cubist
5:45p - 6:30p Cocktail Reception

 

 

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