Bernd Schmitt“Managing a customer experience project”Editors: Seth Arenstein, Jana Henthorn, Charles H. Patti, Ph.D., and Ronald Rizzuto, Ph.D. Source: Customer experience management: Lessons and insights for the cable industry
Exact Citation:
Schmitt, Bernd. "Managing a customer experience project." In Customer experience management: Lessons and insights for the cable industry, 23-25. Ed. Seth Arenstein, Jana Henthorn, Charles H. Patti, Ph.D., and Ronald Rizzuto, Ph.D.. Rockville, MD: CableFAX Daily, April 2010. Pages: 23-25
Place: Rockville, MD
Date:
4
2010
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