Donald Lehmann“Design of Effective Obesity Communications: Insights from Consumer Research”Coauthor(s): Punam Keller.Source: Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge
Exact Citation:
Keller, Punam, and Donald Lehmann. "Design of Effective Obesity Communications: Insights from Consumer Research." In Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge. Armonk, New York: M.E. Sharpe, January 2011. Place: Armonk, New York
Date:
1
2011
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