Donald Lehmann

“Design of Effective Obesity Communications: Insights from Consumer Research”

Coauthor(s): Punam Keller.
Source: Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge
Exact Citation:
Keller, Punam, and Donald Lehmann. "Design of Effective Obesity Communications: Insights from Consumer Research." In Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge. Armonk, New York: M.E. Sharpe, January 2011.
Place: Armonk, New York
Date: 1 2011