Jacob Goldenberg

“Invisible Forces: How Consumer Interaction Make the Difference”

Editors: Philip J. Kitchen

Source: Marketing Mind Prints
Exact Citation:
Goldenberg, Jacob. "Invisible Forces: How Consumer Interaction Make the Difference." In Marketing Mind Prints. Ed. Philip J. Kitchen. New York: Palgrave Macmillan, September 2004.
Place: New York
Date: 9 2004