Noel Capon

Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies

Coauthor(s): R. Davis. View Publication

Abstract:
The performance of adult females on information acquisition tasks is shown to be related to their performance on information integration tasks; both are shown to be related to basic measures of cognitive ability derived from formal operations theory.

Source: Journal of Consumer Research
Exact Citation:
Capon, Noel, and R. Davis. "Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies." Journal of Consumer Research 11, no. 1 (June 1984): 551-63.
Volume: 11
Number: 1
Pages: 551-63
Date: 6 1984