Rita McGrath

Extracting Value from Corporate Venturing

Coauthor(s): Thomas Keil, Taina Tukiainen.

Abstract:
This article describes venturing practices within Nokia, arguing that the company learned to extract maximum value from its investments in venturing, even though many of them failed according to conventional metrics.

Source: Sloan Management Review
Exact Citation:
McGrath, Rita, Thomas Keil, and Taina Tukiainen. "Extracting Value from Corporate Venturing." Sloan Management Review 48, no. 1 (2006): 50-56.
Volume: 48
Number: 1
Pages: 50-56
Date: 2006

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