Pricing and revenue optimizationCoauthor(s): Frank Rohde.
This article is based on a chapter of the book Pricing and Revenue Optimization, by Robert Phillips. Dr. Phillips contends that profit-based pricing is relatively new to the financial services industry; after explaining its success in other industries, he provides 10 key elements of a successful profit-based loan-pricing model.
Source: The Risk Management Association Journal
Phillips, Robert, and Frank Rohde. "Pricing and revenue optimization." The Risk Management Association Journal (February 2006): 32-35.
Date: 2 2006